How we use AI
Fair question, because there's a lot of AI junk out there. Here's exactly where we draw the line.
People do the work
- Plan your ads and write the scripts.
- Film you on your own jobs, line by line, so there's nothing to memorize. If you're too far away for us to film, we cut your ads from your own job footage.
- Edit every ad.
- Run and watch your ads, in your own ad account.
- Sit down with you every month.
AI catches what slips
- Answers the calls you can't take, in your company's name. If someone asks, it says it's an AI booking assistant, and anything big goes straight to you.
- Drafts the quote follow-ups for day 2, 7 and 14. You send each one with a tap.
- Times the captions on your ads, and flags what's working in your ad account so we act on it sooner.
AI never
- Makes footage or photos and passes them off as your work.
- Writes reviews or testimonials.
- Speaks as you without saying it's an assistant.
- Sends a text you haven't approved at the start.
Ask anyone else you're talking to where they draw that line. If you want to see ours at work, book the audit and Don will walk you through it.
Book my free audit